Handmade Maternity Gowns for Every Beautiful Beginning
Located in Western Australia, Bloom Maternity Gowns are lovingly crafted for photoshoots, motherhood and beyond. I work with you to provide the perfect outfit for your special day- because everything is handmade! Chat with me today ✨
Signature Maternity Collections
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Sheer Gowns & Capes
Sheer fabrics are great for layering and perfect for creating stunning maternity...
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Sale - Ready to Send
Sale items can not be customised or returned unless faulty.
Curated for the Whole Family
Handpicked timeless baby and family outfits that compliment our gowns- perfect for your next shoot or special occasion.
The Journal
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What to Wear for Family Photos: Coordinating Wi...
Soft tones, natural textures, and effortless style — here’s how to coordinate family outfits for your maternity or family photoshoot without feeling too “matchy.”
What to Wear for Family Photos: Coordinating Wi...
Soft tones, natural textures, and effortless style — here’s how to coordinate family outfits for your maternity or family photoshoot without feeling too “matchy.”
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Tips For a Comfortable Maternity Photoshoot
Make your maternity photoshoot calm, comfortable, and full of connection. From the right photographer to outfit choices, here’s how to create a beautiful experience
Tips For a Comfortable Maternity Photoshoot
Make your maternity photoshoot calm, comfortable, and full of connection. From the right photographer to outfit choices, here’s how to create a beautiful experience
Subscribe to our emails
Grab a sweet treat on your first order. And no spam I promise! This is a just a one-woman show- I'm better at making gowns than I am at making emails, I will just let you know when there's important news.
Bloom Margaret River
All maternity garments are designed and hand made in a small town called Margaret River (Wooditup), in Western Australia. We respect the ancestors and their descendants of Wadandi & Pibelman Boodja, in which we work and play. 🏖️
Blog Posts
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A Soft Reopening — One Year Later
It’s hard to believe, but it’s been exactly one year since I quietly closed the doors to Bloom Maternity Gowns. I still remember the bittersweet mix of emotions—knowing I needed...
A Soft Reopening — One Year Later
It’s hard to believe, but it’s been exactly one year since I quietly closed the doors to Bloom Maternity Gowns. I still remember the bittersweet mix of emotions—knowing I needed...
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How to Take Your Measurements for the Perfect Fit
Your Bloom Maternity Gowns Sizing Guide One of the most common questions I get is: “How do I know which size to choose?” Since Bloom Maternity Gowns are designed to...
How to Take Your Measurements for the Perfect Fit
Your Bloom Maternity Gowns Sizing Guide One of the most common questions I get is: “How do I know which size to choose?” Since Bloom Maternity Gowns are designed to...
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Who We Are: The Story Behind Bloom Maternity Gowns
Welcome to Bloom Maternity Gowns—I’m so glad you’re here. I wanted to take a moment to share a little about who we are—or rather, who I am—because Bloom isn’t a...
Who We Are: The Story Behind Bloom Maternity Gowns
Welcome to Bloom Maternity Gowns—I’m so glad you’re here. I wanted to take a moment to share a little about who we are—or rather, who I am—because Bloom isn’t a...
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Let customers speak for us
from 10 reviewsI purchased this in blue and I have already used it several times for my beautiful maternity clients. My clients absolutely love it. It's made well, it's soft, comfortable and the frill hides any insecurities about arms. It's also loose, meaning it fits an array of sizes, I can do up and down in sizes and it fits big and small bumps. I really love how versatile this dress is and pretty it is. It photographs really well. I haven't added a photo yet as I am still editing the sessions.
Absolutely stunning, very popular wedding guest, baby shower and maternity shoot dress 🌟
Favourite colours would be the musk and white, great for all weathers, comfortable and being handmade in WA I couldn't fault the gowns
Ordered dress with a short turnaround, seller communication was amazing and the dress arrived in plenty of time. The quality is amazing and I felt amazing/beautiful and comfortable in my custom made dress. Thank you so much!
So gorgeous! This is such a beautifully made dress. I can tell it is high quality and looks just as expected. Thank you for creating such a beautiful style.
I love my bloom maternity dresses. They are always made with the most beautiful fabrics and quality. Cant wait to photograph them.
Thank you Alison! The dress was absolutely perfect!
I was so proud of myself for finding this beautiful dress for my sister in law, and gave it to her for Christmas :) She was so happy and loved the dress straight away. She wore it for family celebrations and everyone was raving about it and saying how gorgeous it was. My beautiful sis is usually a size 6-8, and I bought a size medium as she is 6 months pregnant - it fits perfect with a little more stretch to it! Thanks so much again Alison, I hope you enjoy a photo of these two expecting cuties :)
This is dress is gorgeous! Such beautiful colours, and the fabric is really comfortable and stretchy! Thank you 🙂
Just amazing!a great quality from an adorable woman!
Beautiful dress, so well made! Love it!